what are the changes in Amazon's store opening mechanism-ESG跨境

What are the changes in Amazon's store opening mechanism ? In recent days, the exchange rate of the US dollar against the RMB has increased. This news has a breathing space for most sellers, but a large number of Amazon accounts have been blocked, some because they have violated the rules of the platform, but some sellers have responded that they operate legally according to the rules of the platform and have been warned by the platform, resulting in goods off the shelf, which has caused trouble to many sellers. Today, let's see what changes have taken place in Amazon's store opening

question: what are the changes in Amazon's store opening mechanism

　　1. The mechanism is unpredictable

some sellers broke the news that the stores operated in compliance and received warnings from the platform without any evaluation. In addition, some sellers said they received more than 50 warnings, which were in violation of the comment policy, So how can I prove that I didn't violate the rules? This distresses many sellers

some sellers speculate that it is because other sellers maliciously evaluate themselves. Others say that it may be because of inventory clearing and the increase of discounts, the order volume and comments will increase accordingly. Amazon system judges it as comments increased due to evaluation

the seller said that the rules on Amazon's platform can be described as unpredictable, but Amazon stated that due to the wrong judgment of the platform, or the inadvertent non-compliance operation due to the negligence of compliance operation, Amazon had the opportunity to do so

2. Change

the platform has announced the new rules for opening stores. Sellers can enjoy the right to open stores on 13 popular sites such as the United States, Mexico and Canada with only one operation. Amazon has answered some frequently encountered questions. Some novices will purchase registration links through service providers, but these links come from non-compliance channels, which will not bring convenience, but also easily lead to a series of problems such as failure of the second instance, including Including but not limited to restricted sales rights

Video verification can be completed by installing safari or Chrome browser on the mobile terminal. The seller can register 13 sites, but the seller does not have to open stores in all 13 sites. He can choose the site to sell freely. An individual without a business license cannot register an account number and needs the company's business license

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? For sellers, although rules cannot be formulated, they can appeal even in case of warning as long as they operate in good faith and compliance. The seller should pay attention to the policy changes of Amazon platform at any time to avoid missing opportunities and reduce risks

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