I have been doing Amazon cross-border e-commerce for so long. People around me often ask me, is Amazon OK now? I can only tell him that there must be a market! How you do it and who you do it
I have been engaged in Amazon cross-border e-commerce for so long. People around me often ask me, is Amazon still doing well? I can only tell him that there must be a market! How you do it and who you do it with depends on your own efforts. Today is indeed not as good as five years ago, and the market after the same five years is not as good as today. You always have the mentality of eating melons, and you can only eat melons in the end. Now the country's construction of the the Belt and Road is obvious to all of Many countries are short of human costs and resources, coupled with their trust and recognition of China. They rely more and more on our exports and products. As an entrepreneurial project, cross-border e-commerce is different from other entrepreneurial projects: cross-border e-commerce is currently at the development outlet, and the future market depends on the endorsement of the state. What do you think of the cross-border e-commerce market
Amazon platform is a typical e-commerce platform for global users. It focuses on products rather than stores. The target groups are generally developed countries and middle-class consumer groups. They focus on product quality. As long as they like your things and the price is not too outrageous, they will be happy to place an order
now our country has the world's largest industrialization system and a complete industrial chain to ensure the diversity of our products. We have more than 100000 selected SKU product libraries. Therefore, when we choose products, we should consider high-quality products, so as to prevent customers from returning products with poor quality, and the logistics freight in the middle will reduce our profits. Therefore, at this time, we need our merchants to choose high-quality products and try to avoid unnecessary losses
why not do domestic e-commerce
as we all know, domestic e-commerce has been in a state of saturated development. Although there are many domestic buyers, there are also many sellers, and the price war is serious. Our domestic buyers generally have the consumption concept of shopping around, good quality and low price. They attach great importance to price and have great competitive pressure. If small and medium-sized sellers want to join again, they should not only pay expensive deposit, but also spend tens of thousands of quick orders and evaluation to improve sales, so as to earn more traffic for themselves. Sometimes the results are not satisfactory. Before the next outlet comes, cross-border e-commerce is indeed a good entrepreneurial project
of course, cross-border e-commerce platforms are not only Amazon, express, Wish and other platforms, but also shrimp, Etsy and other platforms. Each platform has its disadvantages and advantages, so before you are ready to enter the industry, you must combine your own strength and choose a suitable platform. The same thing is different when different people sit down. We don't like chicken soup. We don't think everyone is the master of chicken soup. But not everyone will fail. It is the value of our generation to treat one thing correctly and rationally
do you still have a chance to be a cross-border e-commerce now
let's take a look at the data, that is, the total cross-border retail sales of China's exports reached 7.1 trillion yuan in 2018, a year-on-year increase of 12.7%; In 2019, it reached US $8 trillion, with a year-on-year increase of 12.7%. From these data, it can be seen that there are great opportunities to make money in cross-border e-commerce
what needs to be prepared to join the cross-border e-commerce industry this year
you must first have a new account
then select a good platform. The market, user group, traffic and weight of the platform should be referred to
if you are doing a high-quality model: capital flow + operation technology + supply chain, you will have a great chance of success
express, known as the foreign version of Taobao, is an overseas e-commerce platform under Alibaba. It is very good for sellers with strength, supply and supply chain. After all, similar to Taobao, it seems unfriendly for small and medium-sized sellers
we are not recommended to do it on the wish platform. The score deduction of the platform is too serious. Without enough money, it is not far from cutting leeks
Etsy platform is a typical technological platform. You eat by your own unique products. If you don't have your own technology and crafts, you'd better switch to other platforms
shopee, Lazada platform has low entry threshold and opens stores for free, but the profit is too small. Those who want to have a living security can try it
Amazon is the most mature cross-border e-commerce platform in developed countries in Europe and America. The platform has many sellers, large traffic and high customer unit price. If you have funds or high-quality goods sources, you can consider the FBA model, which has high profits, but also has certain risks
another mode of Amazon platform is suitable for sellers who have not done e-commerce and have no experience. That is to choose FBM mode, @ (Yi, Ba, er, Si, 0,0, Ba, San, Yi, Qi, BA) is often referred to as refined distribution mode. Every day, with the help of multi language translation of ERP system, products are uploaded to Amazon platform with one click. In the first three months, Amazon will provide a certain natural flow for novice sellers, increase the probability of shop issuing orders, and adopt the one-piece distribution mode, which has low threshold, high profit, zero inventory and simple operation
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特别声明:以上文章内容仅代表作者本人观点,不代表ESG跨境电商观点或立场。如有关于作品内容、版权或其它问题请于作品发表后的30日内与ESG跨境电商联系。
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