1个月孵化，GMV增长4400%
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拉丁线上电商零售额每年约为700亿美元，仅占总零售额的4.4%。这几乎低于全球所有其他主要国家和地区。以美国为例，其线上零售额占总零售总额的11.3%。
MercadoLibre
7004.4%11.3%
2.6745%20243.5
32.5%GDP
MercadiLibre
B2W
Via Varejo
/ | ||||
2 | Americanas | 1338 | ||
4 | Casas Bahia | 3620 | ||
6 | Dafiti | 3040 | ||
8 | Extra | 1690 | ||
10 | Shoptime | 1400 | ||
12 | 970 | |||
14 | Kanui | 270 | ||
2 | 143 | 22% | |
4 | 4520 | 7% | |
6910 | 10% |
MercadoLibre1999eBayeBayeBay20012016MercadoLibre
MercadoLibre186.4239%22%18%
MercadoLibre,
Mercado Pago
Mercado Ads(Mercado Publicado)
Mercado Shops
Mercado Envos
MercadoLibre110002007MercadoLibre
MercadoLibreeBayAllegroTrade MeMercadoLibreeBay
MercadoLibreMercado EnvosListing17.5%16%
110 | 1% |
B2WLojas AmericanasSubmarinoAmericanasShoptime
AmericanasSubmarino19992005Shoptime2006B2WAmericanas1.34Submarino3300Shoptime1400
AmericanasAmericanas EmpresasSubmarinoShoptime
2013SubmarinoAmericanasShoptime20142019GMV2062%4700
B2W Marketplacelisting16%B2WFBA
SubmarinoAmericanasShoptimeB2W Marketplace
2 | 5.766 | 10% | |
4 | 4169 | 7% | |
… | … | … | |
12 | 5380 | 1% | |
16 | 28% |
MercadoLibreB2W626053802%
20152017Prime
Amazon.comAmazon.caFedExDHLUPSFBA
350.6K | 1% |
Via VarejoB2W1000Casas BahiaExtraPontofrio
Casas Bahia3600Extra1700Pontofrio1400
Via Varejo20132019GMV2.8826.7%
Via Varejolisting
Global Fashion GrouplamodaThe IconicZaloraDafitiKanuiTricae
Dafiti304057%17%17%9%DafitiKanuiTricaeDafitiKanui250
Netshoes2250200020022007Netshoes2019LuizaNetshoes
LinioMercado LibreLinio150030%23%20%19%6%LinioFalabellaLinio
WishWish9%——1000——
PrivaliaPrivalia60032%28%27%12%Veepee
*
Leo
特别声明：以上文章内容仅代表作者本人观点，不代表ESG跨境电商观点或立场。如有关于作品内容、版权或其它问题请于作品发表后的30日内与ESG跨境电商联系。
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